Feeling a little threatened with your video production needs? So was Universal Guardian until Big Shot Pictures came on board to introduce and creatively demonstrate The Cobra StunLight™ — a non-lethal alternative to handguns for personal safety. This was a fantastic opportunity to showcase our filmmaking skills and produce a dramatic, fast-paced, action-packed series of vignettes (a car jacking, breaking and entering, and even stealing from a little old lady) that highlight the effectiveness of the product and draw the viewer into the story. We tapped into the popular reality/crime drama genres and used everything from mock security camera footage and crime re-enactments to national experts, local cops, actors and real people to tell the story. Universal Guardian ended up with an infomercial and four spots — a strong arsenal for their product launch. With Big Shot Pictures as a partner, turns out that they had nothing to fear after all.
Keith Winsell
VP of Marketing
“I have worked with Big Shot Pictures many times over the last 10 years and they continue to blow me away with great work, creativity, and an incredible ability to mold a successful product launch. We chose Big Shot Pictures because they quickly grasped our message and understood how to dramatize our story with believable scenarios that our customers will quickly be able to relate to. Concepting, scripting, casting, soup to nuts they did it all. Big Shot Pictures continues to raise the bar for everyone else… and that’s why I will keep coming back again and again.”
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