CASE STUDY
Asphalt by Fuzion
It's not often a job comes along that requires you to act like a kid. But that's exactly what Fuzion Board Sports asked of Big Shot Pictures when they hired them to launch a new scooter called Asphalt. They needed a TV campaign that could capture the attention of a child and get them to see the Asphalt as the next big thing. Shooting the skate action with three different styles of cameras and several scooter board mounts, Big Shot created a interesting mesh of textures that placed the viewer on the board and defined its unique carving motion. The spot had the look and feel of a gritty skate film, capturing the thrill of the extreme skate park rider while still making the everyday experience look like a blast.
TJ Carskadon
Director of Sales and Marketing
Fuzion Board Sports
"I've worked with lots of production companies on everything from major agency to independent level projects, and the team at Big Shot was by far the best team I have worked with. They did something that no other production company has done for me: they actually made my job easier. I guess the most important thing of all, is that they made ME feel like a big shot!"
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